Essential Ingredients for
Art Direction and creative ideas

• Indexed by Extremes and product types
• More creativity, less research/observation
• Development of existing ideas
• Tangible Reference for Art Directors
Comedy ideas, Comedic ideas, comedy words, comedy word association, original comedy. original ideas, improve comedy ideas

"Art Director reference Breakthrough"
..........S Flynn - BMF National Ad Agency of the Year 08

"It's gold! All the hard work is done for you"
..........K Hoskins - Channel 10, Sydney