Extreme nouns


100 pages of content with over 5,000 nouns

Save hundreds of hours.

“Thank you for your brilliant idea”... “This is too good not to share” Sarra Collins – Award School student 2009

“Was totally inspired by your book” Ryan Mcdougall Junior writer – Canada

“I salute you for this great tool” Hisham Kharma – Creative Director – Lowe – Egypt

Nouns for ideas

5,000 familiar nouns for brainstorming stories and expanding on ideas

  • Brainstorm story ideas more easily with nouns
  • Develop & execute your story concepts more efficiently
  • Practical word association to increase creativity
  • Combine nouns for original story solutions
  • Use nouns for analogy
  • Find obvious and obscure visual relationships between extreme and nouns


How to use Extreme nouns

‘Extreme nouns’ is a printable ebook that will save you time in research and increase your productivity in creating new ideas.

The pages are made from lists of nouns and are indexed by extreme categories. ‘scary, tame’, ‘Longest Shortest’ and common product categories like Alcohol, furniture etc.

The book was initially designed to help creative writers and art directors, and advertising students.

Stuart Flynn – the author, is a creative director from Australia and has sold thousands of copies of the 2012 version of this book. The next version is in development and due out in late 2021.

This site is also a free resource that allows people to explore some of the individual pages from the book or download the entire 200 pages from the pdf download.

Nouns are used in communicating visual ideas.

We communicate stories by building on what we know—comparing something new to things that are recognised (nouns).

‘Extreme nouns’ are the recognised visual word associations that we need for new ideas. The book is simply a brainstorming reference tool for the storytellers of the world.

I hope you enjoy it and use it.

Stu Flynn – Author

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